Content Strategy

How to Get Gifted Memberships on YouTube: Allow Gifts + Eligibility

Youtube Toolkit Team
Youtube Toolkit Team
October 03, 2026
15 min read
How to Get Gifted Memberships on YouTube: Allow Gifts + Eligibility

You can't claim or guarantee a gifted membership on YouTube. While you can improve your chances, YouTube makes the final decision, which can help you feel understood and reduce frustration.

The difference is important. When most people try to get a gifted membership on YouTube, they mainly care about two things: whether their account qualifies and how to increase their chances.

The answer to the first question is clear and well documented: YouTube does not clearly state the precise criteria it uses when choosing recipients.

In the guide on YouTubeToolkit.com, I detail the controllable settings and requirements, along with the stages of the gifting process, to help you understand how the eligibility process works and what you can influence.

TL;DR: How to Become Eligible for YouTube Gifted Memberships

To become eligible for gifted memberships:

  1. To get a gift, you need to subscribe to the YouTube channel.
  2. Ensure that the option 'Allow gifts' is turned on in the YouTube Gift Settings.
  3. Make sure you are using a standard YouTube channel, not a Brand Account.
  4. You can't be an active member of that channel.
  5. You must have recently come across the channel.
  6. You might become eligible if you satisfy those conditions, but you may choose not to select you.

YouTube calls the option "Accept gifts" "Allow gifts".

What must be done to get a Gifted Membership on YouTube?

Before looking at algorithms, chat activity, or watch time, first check the basic eligibility requirements.

If you don't have all of these conditions, concentrating on them will not deal with the real issue; to qualify, you must have received a gift, subscribed to the channel, and have recently interacted with that channel, and you also have to be logged into a YouTube channel that is not a Brand Account, as current members of the channel are not able to obtain a gifted membership there.

Here's what each requirement means.

1. Sign up for the YouTube channel.

To qualify for gifted memberships, you must subscribe to the channel you want.

This is the standard, free YouTube subscription.

Subscribing to YouTube does not mean you are a channel member.

You can follow a creator on YouTube without paying, which lets you stay up to date with their videos, livestreams, Shorts, and other content. A membership is a separate feature, and to get the benefits the creator has set up, you usually need to pay a regular amount.

If you have a gifted membership, you'll get temporary access to the benefits while gifted status is active. Although you must subscribe first, becoming a paid channel member as a result of the subscription doesn't happen automatically.

2. Turn On Allow Gifts

On YouTube, gifted memberships require an opt-in approach.

Subscribing isn't enough; you also need to tell YouTube to consider your account for gifted memberships.

The option you're looking for is labeled Allow gifts. After you choose this option, YouTube says you will be eligible to receive gifted memberships from channels that have gifting enabled, provided you are subscribed and have recently interacted with them.

If you set up gifts for just one channel a while ago, check your settings again, since YouTube says you have to agree to the option globally if you want to take part in other channels. You are not using a brand account.

Also, Brand Accounts must not be able to receive gifted channel memberships.

This might be confusing because a Brand Account can still perform functions such as watching videos, subscribing, commenting, or participating in live chat.

If more than one YouTube channel is linked to your Google account, check which channel you are using, since the creator you are watching must meet YouTube's gifted membership eligibility requirements.

3. You can't already be an active member.

YouTube says that when you already have an active membership with a creator, you won't be able to get a gifted membership for that channel.

Enabling the option to accept gifted memberships has no impact on this rule. This is especially important if you previously bought a membership yourself and then see other viewers receiving gifted memberships during a livestream.

Additionally, recent interaction with the channel is a key eligibility factor, even though YouTube does not specify what qualifies as recent, highlighting the importance of engaging with the channel regularly.

To be eligible, you need to have interacted with the channel recently. Engaging more can boost your chances, helping you feel hopeful and motivated to participate actively.

YouTube does not state precisely what is meant by 'recently interacted'.

It does not publish a documented requirement such as:

  • watching a certain number of minutes;
  • sending a specific number of live-chat messages;
  • commenting a specific number of times;
  • liking every video;
  • visiting the channel every day;
  • Counting precisely the number of livestreams.

It would therefore be unreasonable to consider any of these activities a certain means to get a gifted membership.

This matters since YouTube treats it as a requirement, even if we don't know exactly how it measures it.

How to Turn On Allow Gifts on YouTube

After verifying the basic requirements, choose 'Allow gifts'.

You can do this in a few ways on YouTube.

Method 1: Turn On Allow Gifts From a Livestream or Premiere

If you are watching an eligible livestream or Premiere:

  1. Sign in to the YouTube account you want to use.
  2. Or else open the livestream or use Premiere.
  3. Look in the live chat for a message reading ALLOW GIFTS or for a pinned notification regarding membership gifting.
  4. Open the prompt.
  5. Turn on Allow gifts.

If this option is turned on, your account will be taken into account for gifted memberships, provided that you also meet YouTube's other eligibility requirements.

Method 2: Use Gift Settings

YouTube includes a menu item called Gift Settings.

On an eligible channel or video page:

  1. Watch the channel or page.
  2. Select Join.
  3. Open More.
  4. Select Gift Settings.
  5. Turn on Allow gifts.

It helps to remember the exact words YouTube uses.

If you search YouTube for information on how to accept gifts, you might expect to see an 'Accept Gifts' button; currently, though, YouTube calls it 'Allow gifts'.

In practice, they're the same, since both let YouTube take a cut of membership gifts.

Will you have to turn on 'Allow Gifts' for each channel?

Not always.

YouTube's current documentation states that th broader system will become eligible to enable gifts on all channels you have subscribed to and have recently interacted with.

Viewers who had agreed to the previous channel-specific settings may need to enable the new global option.

If you get giftst gifts for one creator but never get gifts on the other channels, it's worth checking your Gift Settings.

Why am I not getting gifted memberships on YouTube?

To address this, identify the real problem rather than dismissing it as bad luck. There are two completely different scenarios:

  • There's an eligibility issue: certain account features are preventing YouTube from treating you as eligible.
  • This is a selection issue since your account seems to meet the requirements, but you weren't selected when memberships were handed out.


Knowing what you're dealing with can greatly reduce the time you spend troubleshooting.

"Allow Gifts" Is Still Turned Off

Start by checking the most straightforward option. Even if you subscribe to a creator, watch all their livestreams and chat with them, you still won't be eligible unless you've turned on gifted memberships. If you previously switched on gifts for just one channel, make sure the global setting is also turned on.

You're Using a Brand Account

If you don't see Gift Settings, or if everything appears correct but you are still not eligible, check the type of YouTube channel you are using. Gifted memberships are at the moment not available for Brand Accounts. This is most important in the case where you use a single Google account to manage several creator, business, or personal channels. When you switch between channels, the Google account you think you're using might not be the one active in the live chat.

You're Already a Channel Member

Right now, existing channel members aren't eligible to receive gifted memberships for that channel. This is an eligibility matter, not a choice issue. Even if you chat more often, nothing will change while your membership is active.

You're Not Actually Subscribed

You don't need to subscribe to watch a creator on YouTube, since the service only allows gifted memberships to people who have subscribed to a channel. If you want to receive gifted memberships from a specific creator, make sure the account you're using is subscribed to their channel.

Your Channel Interaction May Not Be Recent

YouTube also requires recent interaction, though it doesn't specify exactly how recent.

It's best not to try to manipulate the system with inauthentic behavior. Sending a large number of messages, posting numerous comments, or repeatedly refreshing a livestream is not a proven way to get gifted memberships. The easiest thing to do is to follow a creator and continue to interact with their content as you usually do.

You Meet Every Requirement but Still Receive Nothing

Here you have to distinguish between eligibility and selection. You could have:

  • subscribed to the channel;
  • enabled Allow gifts;
  • used a non-Brand Account;
  • interacted recently;
  • Make sure that you are not already a member.

Your account may still not receive any messages, and that doesn't mean your settings are incorrect.

For gifted memberships, the person buying them selects the number of memberships rather than naming a particular viewer, using the usual gifting process. YouTube then spreads the memberships among eligible viewers, but its public documentation doesn't provide an exact formula for why one eligible viewer is chosen and another isn't.

As long as you meet all the requirements, the only reason you might not be chosen is that you weren't picked.

Is it possible to increase your chances of receiving gifted memberships?

There is no certain method of obtaining a gifted membership.

It helps to consider what's within your control and what isn't.

What You Can Control

You can:

  • turn on Allow gifts;
  • subscribe to the relevant channel;
  • make sure you are not using a Brand Account;
  • interact genuinely with creators you follow;
  • check whether you already have an active channel membership.

These steps determine whether your account satisfies YouTube's eligibility rules.

What You Cannot Control

You cannot control:

  • whether someone decides to gift memberships;
  • how many memberships they gift;
  • how many other eligible viewers are present;
  • whether YouTube selects your account for a particular gift;
  • The precise internal selection formula that YouTube employs.

This helps you avoid mistaking rumors for established YouTube rules.

Before you believe that sending a certain number of messages, watching for an hour, or commenting every day will help, you should check whether YouTube actually says so.

Right now, the only documented requirement is recent interaction, not a points system.

Gifted Subs, YouTube Subscriptions, and Channel Memberships Are Different

These terms are easy to confuse, especially when you're used to other streaming services, where "sub" refers to a paid membership.

YouTube Subscription

You can subscribe to YouTube at no cost.

By subscribing, you can keep up with a creator and easily see their new uploads and activity.

To get gifted memberships, you must have a subscription.

YouTube Channel Membership

A channel membership typically involves paying a monthly fee to a particular creator.

Creators can offer perks at different membership levels, such as loyalty badges, custom emoji, members-only posts, early access, or special videos.

Gifted Membership

A gifted membership lets a selected viewer access the channel's perks temporarily without paying.

These gifted subscribers are often referred to as such, but YouTube tends to call them gift memberships or gifted memberships.

Here’s an easy way to remember how it works:

To subscribe to the channel, make sure gifts are allowed, meet the other eligibility requirements, and then you will be eligible for selection.

You can make yourself eligible.

You can't control whether you're chosen.

What takes place when you get a YouTube membership as a gift?

You'll receive a notification through the live chat and an email if YouTube selects your account.

The gifted membership gives you access to the channel perks for up to one month, then automatically turns into a recurring paid membership so YouTube doesn't start charging you when the gifted period ends.

The benefits you receive will vary depending on what the creator provides at that membership level.

Depending on the channel, that might include:

  • custom badges;
  • member emoji;
  • members-only posts;
  • members-only videos or livestreams;
  • other creator-defined membership perks.

Different creators offer different benefits.

Even if YouTube says your membership is active, if you still can't access some content, the problem isn't related to receiving a gift. For assistance with troubleshooting your account, membership level, or content access, see our guide on YouTubeToolkit.com about YouTube members-only videos.

Do you need to watch live to receive a gift?

YouTube's current rules require that you have opted in, are subscribed, and have recently interacted with the channel.

You don't need to be watching the livestream the moment you are chosen.

YouTube also says some recipients will get an email notification.

So you don't need to be live at that moment unless YouTube changes its rules.

Can a YouTube membership be gifted directly to someone?

You cannot send a YouTube membership gift directly to a particular friend like you can with a digital gift card.

The person buying the gifts chooses how many to give, and YouTube then decides which eligible viewers receive them.

Which is why you should enable Allow gifts.

You're making your account eligible for random selection, not asking someone else to buy you a membership.

Common Questions About YouTube Gifted Memberships

Is the status of Gifted Subs equivalent to that of Gifted Memberships?

Yes, generally—when people refer to YouTube memberships, gifted subscriptions and gifted memberships mean the same thing.

"Gifted subs" is a term commonly used in the streaming sector, and on YouTube the terms used are gift memberships or gifted memberships.

Do not confuse these with normal free YouTube subscriptions.

How can I accept gifts on YouTube?

Instead, look for the Allow gifts option—there isn't a button labeled 'Accept Gifts'.

You can enable Allow gifts via the gifting prompt that appears during an eligible livestream or Premiere, or through Gift Settings.

Shall I subscribe to get a gift?

Yes, at the moment YouTube requires a subscription to the channel to be eligible to receive gifted memberships.

Keep in mind that signing up is free and should not be confused with purchasing a channel membership.

Can brand accounts have gifted memberships?

Not under YouTube's current rules.

You must be logged into a YouTube channel that is not a Brand Account.

May I get a gift even if I already have a membership?

Currently, YouTube states that members cannot receive a gifted membership for the same channel.

You should review YouTube's most up-to-date rules again, since the platform's requirements may have changed.

Does the fact that gifts are being offered ensure that I will get one?

No.

Allowing gifts makes your account eligible to take part once you meet the other requirements; it doesn't ensure anyone will buy gifts or that YouTube will select you.

How long does a gifted YouTube membership stay valid?

YouTube says that when someone receives a gifted channel membership, they get up to one month's membership access.

The gift does not automatically turn into a paid membership when it expires.

Will having more conversations increase my chances?

YouTube states that viewers must have recently interacted with a channel, but its current public documentation doesn't explain how live-chat activity influences recipient selection.

If you'd like to take part in the community, chat naturally; just don't treat the number of messages as a gifting strategy.

What I Would Check First

You don't need to make the process complicated if your only goal is to get your account ready to receive gifted memberships.

Start with these checks:

  1. Log in to the YouTube channel and ensure that the active channel is not a Brand Account. It should not be a Brand Account.
  2. To enable 'Allow gifts', go to Gift Settings and make sure that it is on.
  3. Keep interacting with the channels that you actually watch.
  4. If you already have an active membership, you may become ineligible for a gifted membership on that channel.
  5. Once all the settings have been properly configured, all that remains is the process of selection, not yet another concealed setting.

Focus on this: don't look for supposed gifting hacks.

When we write guides like this one at YouTubeToolkit.com, we aim to distinguish real YouTube settings and documented requirements from assumptions that can waste your time.

You can make your account qualify for gifted memberships, but you can't force YouTube to select it next time.

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Lucas Reinhardt

Youtube Toolkit Team

Author

Youtube Toolkit Team is a Digital Creator & YouTube Growth Specialist from the Netherlands

As Youtube Toolkit’s lead content writer, he transforms complex technical topics into engaging and helpful guides. His goal is to empower creators, coders, and marketers through clear and actionable content.

With 20+ years of experience in the digital ecosystem, Lucas specializes in bridging the gap between sophisticated technical architecture and practical end-user application. Whether it's deep-diving into YouTube SEO or exploring new SaaS integrations, his writing is designed to deliver immediate value.

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